Hermes Gold Award for Spotify Branded Moments Roadshow
MAY 26 2017
SET's Spotify Branded Moments Roadshow has won a Hermes Creative Gold Award in the "Interactive Brand Experience" category.
In October 2016, Spotify launched their new ‘Branded Moments’ advertising product with a promotional roadshow around the world. Spotify asked SET to help show the human side of data and to position them at agencies as the future marketing partner of global brands. Furthermore, Spotify needed a memorable and immersive experience that would build buzz and increase sales of this innovative product.
The Branded Moments Roadshow happened over eight weeks in seven cities, visited 61 agencies, and educated over 1,000 people about the product. Read all about the Spotify Branded Moments Roadshow here.
Find out more about the Hermes Creative Awards on their website.